Real lessons from inside early-stage sales teams
Aug 5, 2026· Fractional Sales Leadership
Most early-stage SaaS companies hire a VP of Sales too early. The logic feels reasonable: “Sales is slowing down. We need leadership.”
2 min read
Aug 12, 2026· GTM Strategy
Most founders assume the first sales hires fail because they hired the wrong people. Sometimes that’s true. But most of the time, the problem is simpler:
Aug 20, 2026· Founder-Led Sales
Most early-stage B2B SaaS founders think they need more leads. More outbound. More ads. More SDRs. More demos.